Leaders close the Talent Sponsorship Gap
Helen works with companies and professionals to strengthen leadership pipelines and impact by building sponsorship behaviours, mindsets and systems – forging leaders and the future talent they unlock.
Trusted by business and stakeholders
Leadership pipelines are thin. Executive teams lag behind. Boards and ESG regulation expect more.
Yet experienced leaders still miss crucial talent.
Every day, they direct, mentor and coach. But too few sponsor – unable to see wider talent and use their reputational capital to create opportunities and advocate when it truly counts.
Under-sponsorship of talent – in the right places and right ways – exceeds more than 50%.
That’s the Talent Sponsorship Gap.
What Gap?
Left unchecked?
Top talent walks. Leaders miss growth. Reputation faces risk.
Often when it’s too late.
Classic career advice, networking tips and mentoring narratives won’t close the gap.
A new paradigm is called for – one that builds sponsorship competence at the heart of leadership development and the organisational systems around it.
Sponsorship Powers People and Performance
75%
leadership skills improvement
for sponsors
2x
career acceleration
for sponsees
70%
new market effect
for companies
“Helen, your insights hit the mark – this is a much-needed rethink of how we view and apply sponsorship in the workplace. The ‘Sponsorship CODE’ brings a fresh perspective and practical structure that many organisations can immediately benefit from.”
– President, global professional network
“Highly recommend to management teams considering what it means to do sponsorship well, especially in the context of sponsoring female talent. Helen’s INSEAD research provides a model and walks you through the right conversations, honing your strategies for success.”
– Chief Technology Officer, professional services sector
Your Guide to Closing the Gap
Helen has sat on both sides of the leadership table — as sponsor and sponsee. This experience has shaped her mission: to make talent sponsorship the next frontier of leadership succession and growth.
With 30+ years in international corporates, including senior executive roles in P&L and strategy functions, Helen understands real-world business imperatives. She brings first-hand experience of what holds leaders and talent back — and how to break through both.
Her INSEAD qualification in organisational psychology and distinction-awarded research decoded how sponsorship interactions really work inside companies.
These insights shaped Helen’s Sponsor CODE, Talent Sponsorship System and other proprietary frameworks — to embed sponsorship competence into leadership development, succession planning and talent management.
Helen is not a consultant who stays at the surface. She’s a guide for companies to work with the hidden drivers of human behaviour and transform leadership systems — from within.
Make Sponsorship Your Leadership Accelerator
Helen partners with companies to embed talent sponsorship into core leadership practice — in ways that are practical, measurable and built to last.
FOR BUSINESS
Keynotes & Talks
Inspire professionals — across industries and geographies — to see sponsorship as a decisive lever for careers, leadership and business.
Helen blends robust data, real cases and her own lived experience to spark fresh thinking — and ignite concrete action.
Learning Workshops & Training
Give today’s and tomorrow’s leaders the self-awareness and practical know-how to effectively sponsor — and be sponsored — as their way to lead.
From half to full-day interactive experiences, each format is designed to deepen awareness and build everyday sponsorship habits.
Strategic Co-design & Consulting
Harness talent sponsorship as an organisational system — grounded in human-centric design and people strategy for lasting impact.
Helen diagnoses and co-creates interventions aligned with HR strategy and culture — building ways to track outcomes and scale impact.
FOR INDIVIDUALS
Helen knows not everyone can wait for companies to invest in talent sponsorship — which is why she offers a service track for ambitious professionals.
Career Development
Accelerate your career through leaders who champion your worth.
Helen’s flagship programme — The Sponsorship Edge — is designed for professionals who want to become more “sponsorship savvy” and learn with peers across organisations.
How It Works
1. Book a call to explore your goals and get first insights from Helen.
2. Choose your approach from keynotes and workshops, through to advice and consultancy.
3. Partner with Helen to embed sponsorship into who leads and how.

